FILLMORE MUSIC HALL AND LDG OFFICE/HOTEL COMPLEX
Project Summary
Fillmore Music Hall:
34,252 sf total building area for arts & entertainment
45' high
Lot size: 10,649 sf
Accommodating up to 2000 standing patrons and 350-750 seated patrons
Four levels:
- Main floor with front entrance on Colesville Road, stage, ticket windows, bars, and concessions
- Upper level balcony overlooking the stage with risers and a bar
- Top level mezzanine with public restrooms
- Lower level with space for Live Nation operations (offices, "green rooms", storage, kitchen, etc.), public restrooms and a 40-seat public lounge area serving food and drinks)
LDG Office/Hotel Complex:
Proposed Office fronting on Georgia Avenue: 218,500 sf. with an additional 5,500 sf retail area
143' high
Lot size: 35,226 sf
11 stories with 476 parking spaces
Proposed Hotel fronting on Fenton Street: 135,000 sq. ft.
143' high
Lot size: 24,523 sq. ft.
14 stories, 189 hotel rooms with 94 parking spaces
Silver Spring has been designated as an Arts & Entertainment district by the State of Maryland. With AFI, Round House Theater, Discovery Communications, Pyramid Atlantic and the recent revitalization of the Fenton and Ellsworth area through the Downtown Silver Spring development, Silver Spring is rapidly become a 'destination'. The Fillmore, a Live Nation music venue, will extend this revitalization energy to the north side of Colesville Road and will be a fitting addition and compliment the vibrant entertainment that right now abruptly ends just across the street. Inspired by the original San Francisco Fillmore, the Silver Spring Fillmore will accommodate up to 750 seated patrons and up to 2,000 standing patrons. The resonance of the 'Fillmore' brand and its storied history will generate excitement bringing music fans and musicians to Silver Spring benefiting the hotels, restaurants and retailers.
The Fillmore is the product of a unique public-private partnership. Lee Development Group (LDG) will donate the land and the J.C. Penney's façade fronting on Colesville Road with an estimated value of $3.5 million. The State of Maryland and Montgomery County have each committed to investing $4 million to build the music hall. Live Nation will provide the interior fit-out, investing up to $2 million. Besides the investment in the interior, Live Nation will also be responsible for the ongoing maintenance and upkeep of the building. Neither the State nor Montgomery County will provide operating subsidies for the Fillmore.
Live Nation will bring music events providing a variety of musical experiences, appealing to the varied and eclectic tastes of Montgomery County and the greater Metropolitan area. The space will also be available for private rental by local businesses and community groups.
When completed the Fillmore will be approximately 34,200 sf, including the below grade level. Its height will remain as it is today, 45'. The Fillmore will retain the existing limestone façade with its metal grillwork, punched windows and retail sail. The doors open to the main floor with stage, two bars and ticket windows. Stairs go down to a 40 seat bar area and public restrooms. In addition, the lower level has offices and storerooms needed for Fillmore operations and the "green room" for the musicians. There is a second floor balcony with risers providing good sightlines to the stage below. The third level mezzanine provides additional public restrooms.
Montgomery County is committed to sustainability. The Fillmore will be at a LEED certified structure. In keeping with the "walkability" of Silver Spring revitalization, the Fillmore does not include parking for patrons, relying instead on the nine parking garages in downtown Silver Spring that offer over 8,000 spaces. With a metro station and the new Paul S. Sarbanes Transit Center, scheduled to open mid-2011, less than two blocks from the venue, many patrons will use the Metro Rail and the Metro Bus systems.
The Silver Spring Fillmore is part of a larger development project proposed by Lee Development Group on its property spanning an area between Georgia Avenue, Fenton Street and Colesville Road. The planning and approval process is well underway and the expectation is that construction of the Fillmore will begin October 2010 and the doors will open in September 2011.
The Fillmore Music Hall and LDG Office/Hotel Complex is an Optional Method Development project, requiring a public use and public amenity component. The Silver Spring Fillmore with its entrance on Colesville Road is the public use and public amenity space for the overall development.
Construction of the Hotel on Fenton Street and Office on Georgia Avenue will begin in the future, when the economy improves and LDG has found tenants and partners for these projects. Building the public use/public amenity portion in advance has never been done before and is an integral part of the public-private partnership that is bringing the Fillmore Music Hall to Silver Spring.
As with the Fillmore, the LDG Office/Hotel Complex will be a green and sustainable development. The buildings are being designed to reach at least a LEED certified rating consistent with the Montgomery County Green Building requirements, incorporating elements such as green roofs and highly efficient mechanical systems.
